Shell LEGO promotion hits Europe

 

  • Shell LEGO promotion hits Europe

    Posted by Huw, 31 Oct 2012 05:50. Filed under Shopping (Europe).

    Shell promotion hits EuropeThe Shell promotion is slowly working its way westwards, and next week will start in Italy.

    According to FBTB, so far it's been run in Philippines, Singapore, Hong Kong and Macau, and the Ukraine.

    This advert, sent to me by Vittorio, states it'll be running in Italy from 8th November to 9th January 2013 and you'll be able to get one when you spend €40 on fuel.

    The sets available are 30190-30195, plus, possibly 30196 although that one isn't shown in the picture. I presume you'll be able to get a different vehicle each week.

    Thanks Vittorio!


    9 comments, latest one posted 7 months ago. (Commenting has ended on this article)
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Comments

Posted by Markey in Belgium, 31 Oct 2012 06:23

Italy is the land of ferrari, so it makes sense to start the European campaign there. Can't wait for it to come to Belgium.

Posted by DwarfSleepy in Netherlands, 31 Oct 2012 07:06

mmm, it seems you have to fill up with their more expensive V-power fuels, which unfortunately my company won't let me do...

Posted by The Cobra in Italy, 31 Oct 2012 07:32

No words about it on the Italian Shell site. Unfortunately, yes, it reads that you need to spend your money on V-power only AND you must subscribe to Shell ClubSmart Card (it should be free).

Posted by icey in Denmark, 31 Oct 2012 07:44

The Classic question: Stickers or printed bricks? ;-)

Posted by Aanchir in United States, 31 Oct 2012 08:17

^Most parts besides the hood elements and windscreen element from the Cars theme are stickered. There are links to building instructions for all of them over here: http://www.brickset.com/browse/themes/?theme=Racers&subtheme=Ferrari&year=2012 . There you can see exactly which parts are printed and which are not.

Personally, I don't mind stickers. Applying them has always felt like just another part of the build to me (albeit one that, as a child, I usually entrusted to an adult). IMO it's nice to be able to obtain undecorated parts without the knowledge that lovely printed elements had to be defaced for that purpose. And in this case it seems even the parts which are printed have the specific branding as stickers, so they could be easily used for generic car parts without any hassle.

I look forward to these showing up in the US. I don't normally care about Racers sets, but those tiny pull back motors are to die for, and I always enjoyed the Tiny Turbos sets that I got with my LEGO Brickmaster magazine subscription.

Posted by pklego2120 in Italy, 31 Oct 2012 09:54

I'm from Italy but I live Sicily,where aren't shell service station.I'm really a bad luck person!
And in Italy is a time of economic crisis and Italians can't buy expensives fuels for a LEGO of 15 euros.

Posted by Legonizer in United States, 31 Oct 2012 11:46

When will this promotion hit America, a year from now?

Posted by Plastic_Nurak_80 in Italy, 31 Oct 2012 12:52

G*d*mn*d Shell, there are no Shell gas station here in Sardinia :( .

Posted by KLF in Slovakia, 31 Oct 2012 15:17

I'm also curious if this LEGO/SHELL campain will hit other EU countries.

Commenting has ended on this article.